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Star Asia Asset Advisors Co., Ltd. is an asset management company based in Tokyo which is owned by Star Asia Group, a leading independent investment management group.
In May 2008, the predecessor company was established as an affiliate of Will Walkers Accounting Firm, and has expanded its business to include property-level asset management, real estate asset and trust beneficiary interest brokerage, and property management.
In September 2017, the business was acquired and has become a member of Star Asia Group.
Star Asia Asset Advisors will always strive to meet our investors and all other stakeholders' expectations by utilizing our extensive expertise and knowledge as well as the significant human and capital resources of Star Asia Group.


September 1, 2017 As a result of change of ownership, Will Seeds Co. Ltd. has changed its name to Star Asia Asset Advisors Co., Ltd., and has become a member of Star Asia Group.

Company Profile

Name Star Asia Asset Advisors Co., Ltd.
Address Shin-kodemmacho Bldg 9F, 2-8, Nihonbashi-kodemmacho, Chuo-ku, Tokyo 103-0001
Date of establishment May 2, 2008
Representative Keiji Watanabe, Chief Executive Officer
Sponser Star Asia Group
Capital JPY 10 million (as of September 1, 2017)
Registration and Licenses, etc. Registered for financial instruments business: Registration No. 2549 issued by the Director General of the Kanto Finance Breau (The Second Financial Instruments Business, Investment Advisory and Agency Business)
Licensed for building lots and building transaction business: License No. (2) 92485 issued by the Governor of Tokyo
Licensed for Telecommunications Operator: Registration No. A-21-10642 issued by Kanto Regional Bureau of Telecommunications, Ministry of Internal Affairs and Communications)

Guiding Principles

1Client First

We are rewarded only when we consistently meet and exceed our investor clients' expectations for the mandates they have given to us.

2Highest Ethical Standards and Integrity

We always abide by the highest ethical standards and integrity. Unethical actions by an employee could easily destroy the group's long-standing reputation and trust.


We utilize our experience, persistence, and creativity to identify and monetize investment opportunities which may not be immediately apparent to our competitors.

4Respect for Others

We treat our investor clients, employees, trade counterparties, and vendors with the utmost respect, and always strive to be trustworthy partner.

5Collaborative and Cooperative Culture

We succeed only when we work together as one-group by fully utilizing our collective strengths in a cooperative manner to serve our investor clients. The group's performance always exceeds the sum of our individual performances.


We stay nimble, proactive and critical, allowing us to adjust quickly as the market environment changes in order to continue to be a successful leader in the market we do business.


We reward our employees for their specific personal performance as well as their contribution to the group and to the investor client performance.

8Endless Pursuit of Excellence

We will tirelessly pursue excellence not only for our investor clients but also for ourselves.


Google Map
Address Star Asia Asset Advisors Co., Ltd.
Shin-kodemmacho Bldg 9F, 2-8, Nihonbashi-kodemmacho, Chuo-ku, Tokyo 103-0001
Phone +81-3-6667-0175
Access A one-minute walk from Kodemmacho Station on the Tokyo Metro Hibiya Line (Exit No. 3, walk toward Ningyocho Station (along Ningyocho Street))
A four-minute walk from Shin-Nihonbashi Station on the JR Sobu Line (Rapid)
A five-minute walk from Bakurocho Station on the JR Sobu Line (Rapid)
A six-minute walk from Bakuro-yokoyama Station on the Toei Asakusa Line


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Star Asia
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Star Asia Investment Management Co., Ltd.
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Star Asia Investment Corporation